Website trends are constantly advancing by leaps and bounds. As websites are becoming a part and parcel of businesses, it is important to keep yourself updated with the changing digital world.

What’s trending today might become obsolete tomorrow. If you are a web developer, it is important that you stay in line with the shift in the routine practices.

To make things easy for website developers, let’s understand the web development trends that would dictate the world of websites in the year 2018.

  1. Use of PHP7

PHP7 has become the most popular scripting language for web developers. Not only is it free and easy to use, but it is also very compatible with Content Management Systems. By creating a code in PHP, the developers can get the platform integrated with diverse platforms. The advantage of using it is that it is flexible, scalable, embeddable, and provides numerous extensions, add-ons, and frameworks.

WordPress also uses PHP server-side scripting language. 82.6% websites use this language.

2.    Go to Google AMP

It is inevitable to have a mobile responsive website as most of the users are now online on their mobile devices. For website owners who do not have a responsive website, now is the time to think about it. Responsive website owners should get their websites optimized for speed. If your website takes too much time to load, users would not wait and bounce to your competitor’s website. 3 seconds is the maximum time that your website should take to load.

To make life easy for web developers in this mobile world, Google has launched Accelerated Mobile Pages, abbreviated as AMP that improves the mobile search experience to a considerable extent. Moreover, these pages rank higher on Google Search Engine.

AMPed pages are more likely to get featured in the carousel displaying top content. In comparison to conventional mobile optimized web pages, AMP pages use 8 times lesser data and are 4 times faster.

3.   Secure your Website with SSL and enable HTTPS

Cryptographic protocols Transfer Layer Security (TLS) and its predecessor Secure Sockets Layer (SSL) help to protect your website from unauthorized sources and hackers. By securing website with cheapest price certificate like Comodo SSL with 256-bit encryption makes an encrypted connection for data that is transferred between the website and the server and enables HTTPS in the browser before website name. It helps to keep customer information secure and improves the online experience for them on the website. It positively impacts website's sales conversions. HTTPS also gives little boost in the Google ranking.

4.  Create Single Page Websites

Single page websites are simple and straightforward to use. The design of these websites is user-friendly as a single page shows all content. There is no complexity like multi-level menu or multiple pages to manage. Single page websites are perfect for companies who wish to show all their projects and products without any distraction. Individuals can even showcase their portfolio through such websites.

5.  Customer Service Chatbots Will Take Over

Maximum websites use chatbots in the recent years. It is believed that 85% customer interaction will happen without any human intervention by the year 2020. Be it an e-commerce website or a website dedicated to different services and software solutions, customer chatbots will be of paramount importance to cater to the customers’ demands and communicate with them more effectively. It is quite possible that artificial intelligence and machine learning will be incorporated in the chatbots to make the customer service better.

6.   Send out Push Notifications

Notifications through mobile apps can enhance user engagement and keep the users informed about all the recent updates. Push notifications will help the businesses to stand out from the competitors and help in business growth too.

7.   It will be a year of Progressive Web Apps

Progressive Web Apps are principally websites resembling native mobile apps. They are advantageous in that they allow you to work offline. It facilitates quick loading of the app as the information gets stored in the cache if the website shortcut is saved on the home screen.

8.   Multilingual Website will gain Impetus

All the website owners will consider having a multilingual website to increase the global reach of their business. Language should not pose a hurdle in generating ROI; that is the main aim of creating multilingual websites.

9.   Adopt WP – CLI

Commands specially put together for admin access are known as WP – CLI. The main advantage of it is a single command is enough to give the admin control over the website, rather than multiple commands.

10.   Use NDM (Node Package Manager)

JavaScript runtime environment Node.js runs on the default package manager of Node Package Manager or NPM. It allows you the addition of packages and their reuse, thereby eliminating the need to recreate them from scratch.

11.   WordPress Version 4.9 will be Used

2017 has witnessed the launch of WordPress 4.9 on 14th of November. It comes with updated plugins, themes, and code editing that lets the users create customized websites in a user-friendly manner.

12.   Make Use of Materialize CSS Framework

Materialize CSS Framework is a combination of CSS SaaS and JavaScript framework. It mainly operates to improve the user experience. They connect the virtual world and reality with the help of motion. It is supported on all latest browsers and takes the user experience to an all different level.

Wrapping Up

Your website visitors will not take more than 0.5 seconds to judge your website. As a result, your website has to match the trends that are making news in the web development world. Your website should be able to grab maximum public attention and be attractive enough to drive the conversion for your company. It should reflect your professionalism and follow the latest advancements can do the trick!



Published by Kash Pals