The tech industry, among many other industries, seems to be steering toward its main audience: women. 

I was reading an article in Fortune Magazine titled, The Girl With The Gadget Tattoo, and it got me thinking about women in industry. 

In this article, it mentioned that more women are likely to use social media and be more of a prevalent  influence in technology. 

It got me thinking about the gender gap in this industry, as well as in many other industries. It is no secret that women are underrepresented in higher levels of power in many firms and corporations, even though they make up a larger proportion of the consumer base. 

Major company and business executives alike are noticing the disproportionate realities of their staffing and starting to take inventory of company policies and make changes in hiring. 

Now just to be clear, this post isn't a post to bash men or male CEOs, it's actually quite the opposite. 

I'm all for equality in all realms, however, I think it's important to be very careful when assessing discrimination and gender inequality in business. 

There are inconsistencies and glass ceilings in all business and education sectors. This is not a new thing. It is however being more recognized and talked about, which I think is a great thing. With self-awareness comes the personal and or collective decision to make change or to stay the same.  

I respect organizations who make the right decisions toward establishing an equal playing ground for their employees. As a female in business, I agree with the rhetoric in the article, but I am aware of the forces put in place to stagger and prevent progress. I'm not intimidated. I feel that as a group of people who are underrepresented, discriminated against, and or treated unfairly, we must remember that we have the advantage. 

Knowledge is power, but self-awareness and keen judgment are essential in terms of strategy. Know the business and know the arena in which you are choosing to step into to play. Have a strategy and do your part to change the game. 

Women in business are doing this and I appreciate the momentum and the ground we've gained. The CEO of YouTube is a great example of this. Susan Wojcicki is a woman in business who was knowledgeable, produced great work, and got ahead in the game. She is pushing the culture of YouTube forward because of this.

I encourage everyone, male or female, to keep making strides toward what you believe in and what you stand for. The ceilings you break make it easier for the next generation to take their place in history. 


Share your thoughts below, I'd love to hear your feedback.


Thanks for reading!


Published by Crystal Ngumezi