What’s your backstory?

I never expected to become an influencer. I moved to London in 2013, and graduated with a degree in Theoretical Physics from UCL a few years later. I had created a couple of Facebook videos in my final year, and they’d done incredibly well – but I never thought it would lead to a career as an influencer! When I graduated, I decided to take a risk, and put my neck on the line by becoming an influencer full time. I gave myself a 1-year time frame; if I could earn a salary equal to a graduate job – then I could stick with being an influencer.

I made a Facebook page for myself and started making comedy sketches. That was the best decision of my life. Within 8 months I had amassed 1 million likes on my Facebook page. Today, 1 and a half years later, I’ve organically grown my online following to around 3 million followers. I’ve always wanted to be an actress, and finally – with a helping hand from my following and some fantastic training – my acting career has really taken off. I’ve always wanted to be an actress, but I never thought it would happen so quickly.

This year, I was cast in my first lead role in The Seven (a horror feature film), having the opportunity to work alongside some incredible actors (including former Superman – Dean Cain). Becoming an influencer has completely changed my life. It’s opened me up to new opportunities that I never would have thought possible.


What are your “top things I wish someone told me when I first started” and why.


There are so many things I wish I could tell myself when I first started in the media industry.

Don’t take what other people say about you to heart. There are a lot of haters on the Internet, and as soon as you have a sizeable following – with that following comes a good proportions of haters/internet trolls. It took me a long time to realize that behind that front of being a “troll” – commenting hurtful and offensive things on your photos and videos, there is someone who is really insecure, and just wants to be noticed. Over time I realized this, and started responding and engaging with these “Haters”. Not in a negative way, but reaching out to ask if there was something wrong, and if I could do anything to help.

The majority of the time – those people just wanted someone to talk to. They just needed to feel wanted, like someone wanted to talk to them and be their friend. Even spending something as little as 5 minutes messaging one of these people can completely change their day. When I realized this, it gave me so much hope – and I just wish that I had known sooner so I could reach out and help more of those people, instead of letting their words affect my emotions and deleting their comments.

Don’t judge your success on the success of others. You will always see other people in your industry being more successful than you. There are over 7 billion people in the world – it's inevitable you will be in contact with some people who have more success than you feel you have. However, there are also people who are less successful than you – who probably look at you in the same way as you look at those who you feel are more successful. Everyone is at different stages along their journey, we’ve all experienced different things, have different goals – so there’s no way that we should see it viable to compare ourselves to another person.

Published by john paret