Everybody wants to learn animated video production but being a professional at this thing can be quite difficult. Regardless of the fact that you want to create an animated video for your marketing project or simply want to show it off to your friend, you will want it to look good.

However, you no longer have to scratch your head and figure out how to make the best-animated video because this blog will help you in guiding you on animated video production.

  • Step 1: Plan Before Hand And Prepare

Planning is by far one of the most vital yet unappreciated stages in animated video production. Having a great plan will help separate a beautiful professional video from an average animated one.

During your planning stages you must place your focus on two main areas; the audience and your goal. You must be clear on who your targeted audience us and you need to understand what will work for them. Professional animations take in consideration what their end viewers want to view and what inspires them to act.

The second step of your planning must be your goal and objective. If you are clear on your aim and have set certain goals, then you will have a better and stronger understanding of what you want to achieve in your video. These goals will help in guiding your animated video in the best possible direction

  • Step 2: Write Down Your Video Script

The next step to focus on is writing down your video script. For some people, script writing can be very difficult, and a much bigger challenge is then animating the video. To write down your video script, you can follow certain tips and tricks and make this task easier.

These tips and tricks include: addressing your audience, using a conversational tone, make sure your script is brief and not dragged out, also script out every word to make your video more efficient and end your video animation with a call-to-action.

  • Step 3: Map Out A Storyboard

A storyboard hands you the leash for producing an animated video. It allows you to visualize your video look before you put in your hard work and your resources.

You can create a storyboard by identifying the key scenes and points present in your animation story. Make sure you add your script to each scene of the video and then sketch out a thumbnail in each square.

It is essential that you remember that a storyboard is simply a plan so avoid going in incredible detail and make sure that it is easy to understand. A storyboard will help in directing your story.

  • Step 4: Animate Your Story

Now that you have followed all the essential steps required in animated video production, you can turn your ideas into a professional animated video.

First things first, make sure to identify the style of animation you want to use. These are different types and styles, but not all of them will suit your business needs. Some common styles are 2D animation video, Whiteboard animation videos, Infographic animation videos, Typography animation videos, and Handcraft animation videos.

Whatever style you choose make sure you stick with it. Having a consistency style throughout the video will reflect a dynamic and skilled look. You can also narrate your story yourself or take help from a voice-over artist to give your video a great finish.


Whether you want a simple cartoon film or a marketing video, there are many tools on the market that can help in creating a professional video for your business. You can also take help from video animation company and their team in order to make the best-animated video production. 

Published by Joe Pirest