Magento gets an increasingly strong position in the e-commerce landscape. More and more entrepreneurs choose to start a website with this package. Fortunately, there is a handy toolbox for plugins with which you can quickly expand the functionalities of your site.
 In this article, you will see the top 10 essential Magento 2 extensions!

1. One Step Checkout
This is one of the most effective plugins that will ensure that the conversion of your website will increase anyway. By default, Magento has One Page Checkout, a cash register that is sensitive to bugs and requires a lot of clicks. With One Step Checkout, you make sure that your customer can fill in all the information on one page and can pay with just one click.

2. Advanced Newsletter
The standard newsletter functionality in Magento is extremely limited. With the advanced Newsletter plug-in from AheadWorks, you ensure that your newsletter can be used professionally. This way it is possible to segment customers based on their purchase, and you can let customers decide for themselves which segment they want to register for. That way you can send newsletters tailored so that you will get more sales from your newsletter.

3. SMTP Pro E-mail:
Standard all e-mail communication from Magento is sent through your web server. The problem with this is that the reputation of your server plays a role for spam filters. If you have shared hosting, you can quickly suffer from the fact that your e-mails end up in the spam box of customers. That is why it is better to use a different e-mail server, such as Google Apps. SMTP Pro allows you to send your e-mails via any external SMTP server. This decreases the likelihood that your e-mail will be classified as spam.

4. Yoast Blank SEO Theme
We are a fan of Joost de Valk, for both Magento and WordPress he provides essential plugins and useful tips on his website Yoast.com. One of his most important additions for Magento is the Yoast Blank SEO Theme. This is a primary theme that is optimized for search engines. It is therefore advisable to build up each design from its basic template. That way your website is optimized for search engines.

5. Fooman Google Analytics Plus
With Fooman Google Analytics Plus it is possible to get more out of your Google Analytics statistics. This way it supports a funnel representation for your checkout process, it segments on the basis of repeat customers, AJAX request is also tracked, and it is possible to add your own variables. You do need a bit more extensive knowledge about Google Analytics to get the best out of this plugin.

6. Search Autocomplete and Suggest
With this AheadWorks plugin, you can easily add an autocomplete to your search box in your website. After typing the first 3 characters, this plugin will automatically try to complete the rest of the search. The products found will also be shown directly in a list under the search box. That way you ensure that your customers get the right product more efficiently.

7. Magento 2 Reward Points
This plugin turns your website into a store with a fully automated loyalty program. Your customers can receive points for placing a review, recommending a friend, buying products, registering with an account or for the newsletter, etc. These points are for discounts on orders. In this way, you increase loyalty and ensure that your customers become part of your 'sales team'. Magento 2 Reward Points extension is highly recommended!

8. Social Media Plugins
We are all aware of the social media hype; of course, there is also something to do with e-commerce! Two important plugins are recommended for Magento. First of all, we have Lazzymonks Twitter, a plugin with which you can have your tweets come back in your website. There are more elegant techniques for this purpose (like this jQuery plugin), but the advantage of this plugin is that search engines will also index your tweets.
The plugin Meanbee Ordershare is also recommended. This will automatically return some buttons on the thank-you page, allowing customers to tweet their fresh purchase or send them via Facebook easily. In this way, you will hopefully get a network effect.
 Of course, there is an endless list of social media plugins that allow you to log in to your Facebook account, which automatically adds AddThis or Like buttons, and many more functionalities. So think carefully about what you need for your site.

Note:
The quality of the plugins you can download differs significantly. Many plugins are poorly written, generate compatibility conflicts and have very poor documentation. We always advisable to make proper backups before you install a plugin and we also recommend to test your website extensively in order to detect bugs. So be careful when installing plugins!