With India’s two most loved and recognized brands Fastrack and Titan to its credit, the industry of Titan watches seems to be the 5th largest integrated watch maker in the world. Even, Fastrack is also a well-known brand found in India. In addition to watches, Fastrack sells many different accessories including sunglasses, belts, helmets, bags, and much more targeting the youngsters. Mostly, Fastrack watches will look quite exciting.  Further, the users rest assured with a long battery life. With years of experience in targeting the young people, Fastrack watches are better known for its style and comfort as compared to Titan watches.

Generally, wrist watches are categorized based on the price and demographic factors. With respect to price, the market will be segmented into high-priced, medium-priced, and low-priced as well. The price of low-priced watches starts less than Rs.1000 whereas the medium-priced watches are from Rs.1000 – Rs 3000 and the highly-priced watches are above Rs.3000. In almost all the segments, Fastrack has unveiled its products and service as the range of Fastrack watches will be from Rs.500 – Rs.4000. Even with the low-priced watches, Fastrack tends to provide lots of engaging features including water resistance. But in case of Titan, the features are found to be increased with the price.

When it comes to demographic grounds, the market will be segmented based on age and the watches will be targeted at youth, middle aged people and kids too. In this regard, even though Fastrack watches are first launched to meet the needs of youth, it has later introduced watches for kids as well. But the emphasis of Titan will be laid more on youth and middle-aged people. Needless to say, Fastrack will position itself as both affordable and trendy range. Since these two attributes are typically referred as two poles, which are set wide apart. But, Fastrack has carried out the challenge of blending both the features with an intention to offer its customers a great value proportion.

There is a wide range of collections offered by Fastrack for both men & women. Every product includes a distinct set of features so as to meet the requirements of specific customers. In short, Fastrack had not just revolutionized the watch industry in India, yet also brought in best-in class benchmarks in terms of product quality, design and retailing into the country. So, if you need a cool, funky, and a trendy range of timepiece, then you simply trust on Fastrack. 

 

 

When it comes to demographic grounds, the market will be segmented based on age and the watches will be targeted at youth, middle aged people and kids too. In this regard, even though Fastrack watches are first launched to meet the needs of youth, it has later introduced watches for kids as well. But the emphasis of Titan will be laid more on youth and middle-aged people. Needless to say, Fastrack will position itself as both affordable and trendy range. Since these two attributes are typically referred as two poles, which are set wide apart. But, Fastrack has carried out the challenge of blending both the features with an intention to offer its customers a great value proportion.

There is a wide range of collections offered by Fastrack for both men & women. Every product includes a distinct set of features so as to meet the requirements of specific customers. In short, Fastrack had not just revolutionized the watch industry in India, yet also brought in best-in class benchmarks in terms of product quality, design and retailing into the country. So, if you need a cool, funky, and a trendy range of timepiece, then you simply trust on Fastrack. 

Published by Inder Chauhan