If you aren’t at the top, you may as well be invisible on the web
While looking for a product or service, people like you are often in a hurry and seldom have the time to browse through the thousands of web pages on the search engine.
As a digital marketing agency in Melbourne, Quint Digital has taken it up as its responsibility to help bring to the forefront businesses in Melbourne.
This is a guide that you should be following in order to make it to the top of the list.
How to optimise SEO in order to rank high
Whilst curating content, ensure that it aligns with the search intent of the consumer. This is to be paid attention to. If the content is what the consumer is in search of, the more page visits your business will witness and this helps you rank higher.
The common search intent that is seen among the audience is:
- Informational: When the user is looking to upgrade their knowledge about a specific product or service or a topic
- Commercial: When the consumer is looking through various options as they have already decided the purchase they wish to make and are now looking for websites that offer this
- Transactional: When the consumer knows the product they wish to purchase and are open to buying it from whichever service suits them
Having content that is tailor-made to suit the search intent is the focus of SEO services in Melbourne.
Once this is seen, optimisation involves having the meta-description and tags of the blogs and articles suited to the queries that consumers enter into the search engine.
As an agency that provides SEO services in Melbourne, Quint Digital lays a special emphasis on page loading time. In an era where people are constantly on the go and have a thousand options to resort to in case your website does not load soon enough, you don’t want to be leaving any room for this.
The purpose of the PPC management agency in Melbourne is to help increase click-through rates
While PPC ads are a fantastic and modern way of advertising and paying solely for the leads you generate, it does need to be thought through well.
Ad extensions enable the ad to stand out from the masses of others on the web. In addition to this, the geolocation settings when applied to campaigns ensure that the ad is a hit in the area you are targeting. This helps you attract prospective customers from this very area and boost sales.
‘Call only’ campaigns are a boon by the PPC management agency in Melbourne. For businesses that are more service-focused and do not put much stock by landing pages, the PPC ad when clicked could direct the consumer to make a call to the provider instead of directing them to a landing page.
This ensures sales carry on undisturbed in spite of the website not being attractive enough.
Are we judging books by their covers? Website design is important!
Too often than not, the phrase ‘do not judge a book by its cover has been emphasised. Think of the time you were looking for a potted plant for your bedroom decor.
How many websites did you check out?
You may have landed upon a few websites that sold the plant but weren’t aesthetic to browse through and thus you must have bounced to another better-looking website.
Quint Digital - the web design agency in Melbourne beautifies websites so the bouncing rate declines and the website stands out with bold colours and graphics that appeal to the consumer's mind. Along with this, they pay heed to the backend development of the website that helps page loading, plug-ins and other tweaks for the website to function optimally.
As in the case of people, the first impression of a website is the lasting impression you carry with you. This is time to make your business stand out, not just by way of the services offered but also the design that gives the final finishing touches.
Do you too want a website that speaks of your brand image? Reach out to this web development agency in Melbourne.
Watch out for Magento development in Melbourne
Where there is money on the line, there is intense security and privacy protocols that need to be in check.
An eCommerce website design needs to be top-notch with no excuse for underperformance.
Likewise, an eCommerce website design agency in Melbourne pays attention to the following:
- Building secure payment gateways
- Enabling plug-ins to be optimal
- Having filters and sorting options abundant in order to help the customer to get the product easily.
- Simplifying navigation and having the brands displayed in detail
- Optimising Magento, an open-source eCommerce platform that helps eCommerce websites get an edge in terms of operation and a well-developed content management system
Quint Digital has been the go-to for Magento development in Melbourne and has facilitated businesses and operating styles for years and continues to do so. The team here is equipped to use the Magento software and help the eCommerce venture run smoothly by adopting the perks offered by it.
Do not go by what we say!
Read testimonials of the businesses we have catered to and optimised. Get a free report for yourself today and witness first-hand what a premier digital marketing agency in Melbourne is capable of doing.
Businesses have suffered a great deal and have had to bear the brunt of an unprecedented crisis and the agency has stepped up to ease this burden.
True to our approach, we optimise the strategies for every business venture and yours is no different. We understand the pulse of the market and adapt accordingly.
If you have been on the lookout for a digital marketing agency in Melbourne that offers premier services at an affordable price, the search ends here.
With packages that are made for the modern Australian business and a team that has managed to row through troubled waters and yet emerge with fantastic business practices, Quint Digital is crafted for you.
Published by Quint Digital